15 Best Online MBA Programs For Marketing

In search of the best online MBA programs for marketing? Are you aspiring to enhance your career through an MBA in marketing? Look no further; this blog post has got you covered.

The pursuit of a Master’s in Business Administration (MBA) with a specialization in Marketing has become an increasingly favored choice for individuals keen on advancing their education and career opportunities. In today’s digital era, the options for pursuing this program online have expanded significantly.

This article will delve into some of the top-notch online MBA programs designed for those seeking expertise in marketing. To determine the most suitable program, it’s crucial to consider factors such as cost, curriculum structure, accreditation standards, faculty engagement, and student support services.

The ensuing discussion will concentrate on these aspects and provide insights into several highly-ranked MBA programs offering marketing specializations.

List of 15 Best Online MBA Marketing Programs

To simplify your search, we’ve assembled a list of the most exceptional online MBA programs for marketing. Carefully examine each one before making your decision.

1. University Of Nebraska-Lincoln College Of Business – Lincoln, Nebraska

The University of Nebraska-Lincoln’s College of Business offers one of the most exceptional online MBA programs in marketing. It serves as a guiding light for aspiring business leaders navigating uncharted waters. Their 48-credit-hour program is globally recognized for its excellence in business management by institutions such as Quacquarelli Symonds. Additionally, it has received accolades from The Princeton Review, Financial Times, and U.S. News & World Report, which consistently rank it among the best online MBA programs worldwide.

This program not only delivers a comprehensive curriculum covering finance, business analytics, supply chain management, and international business but also provides exemplary support services for distance learners. According to U.S. News & World Report, it ranks 21st best in the nation.

Furthermore, the degree plan comprises 30 core credits and 18 elective credits, offering students flexibility to complete the program in either 18 months or three years. Courses include HR Management, Managerial Finance and Economics, Strategic Database Marketing, alongside more specialized classes like Services Marketing and Advanced Marketing Analytics. The program holds accreditations from AACSB-International and the Higher Learning Commission.

Established in 1869, UNL remains the largest public university in Lincoln, boasting over 26,000 enrolled students. Its affordability score surpasses global averages, making it a compelling option for prospective students.

2. West Texas A&M University Paul And Virginia Engler College Of Business – Canyon, Texas

The Paul and Virginia Engler College of Business at West Texas A&M University, situated in Canyon, Texas, offers a top-tier online MBA program in marketing. This degree equips students with valuable knowledge and skills directly applicable to their careers.

What sets this business school apart includes:

• An AACSB-International accredited curriculum, lauded as one of the finest for distance learners.
• The flexibility of learning from anywhere in the world via the internet or a hybrid model that combines online and on-campus classes.
• The possibility to waive up to eighteen foundational coursework credits, saving time and expenses.
• A highly affordable tuition rate, currently below $10,000, without compromising educational quality. Faculty members are experts in their respective fields.

This comprehensive marketing-focused MBA program cultivates well-rounded professionals who possess a solid foundation for successful careers across various industries, including healthcare management and computer information systems.

3. Embry-Riddle Aeronautical University Worldwide College Of Business – Daytona Beach, Florida

The College of Business at Embry-Riddle Aeronautical University Worldwide, located in Daytona Beach, Florida, provides an online MBA program with a specialization in Marketing. This degree is designed to furnish distance learners with the skills and knowledge necessary to excel as business leaders.

U.S. News and World Report ranks the school’s support services among the nation’s best for distance learning programs, making it an ideal choice for students seeking flexible, highly supportive online education.

The program encompasses courses such as Strategic Marketing Management in Aviation, International Business Administration, Managerial Accounting for Decision Making, Advanced Aviation Economics, Managerial Finance, and Business Research Methods, among others.

With content updated to meet industry demands, this degree provides graduates with a competitive edge in the job market. Its tuition cost, under $22,000, makes it relatively affordable compared to similar programs.

The College of Business at Embry-Riddle Aeronautical University Worldwide offers an excellent opportunity for those interested in pursuing an MBA in marketing through an accredited institution with exceptional support services. It provides up-to-date information crucial for success in global markets while offering quality education at an affordable price.

4. University Of Massachusetts Amherst Isenberg School Of Management – Amherst, Massachusetts

The Isenberg School of Management at the University of Massachusetts Amherst offers an online MBA program with a Marketing specialization that is truly exceptional. This program, rated in the top five, encompasses 45 credit hours of business-specific curriculum, striking a balance between marketing electives and general business courses. With accreditation from AACSB and a high potential for return on investment, UMass Amherst has become a sought-after institution worldwide.

When pursuing the Isenberg Master of Business Administration with a Marketing specialization, distance learners have access to nine credits dedicated to marketing topics such as Web Analytics for Digital Marketing, Services Marketing Management, Consumer Sale Strategies, Data Management for Business Leaders, Six Sigma for Management Practice Series, Rethinking E-commerce, E-commerce Logistics, and Negotiations Theory and Practice.

This degree not only imparts vital managerial skills required for today’s global economy but also offers insights into analyzing consumer needs and devising successful marketing campaigns. With tuition costs just over $40,000 for the entire program, UMass Amherst offers competitively priced programs. It has earned recognition from prestigious organizations like Quacquarelli Symonds and Financial Times, rating it among the world’s best online MBA programs.

Additionally, it is listed by U.S News and World Report as one of the top-ranked schools for supporting nontraditional or online students. This makes it an excellent choice whether you plan to pursue an associate degree or a doctoral-level education.

5. University Of South Dakota Beacom School Of Business – Vermillion, South Dakota

The Beacom School of Business at the University of South Dakota offers one of the finest online MBA programs for marketing. This 36-credit hour degree is entirely online and affordable.

The curriculum includes nine credit hours of marketing courses, eighteen credit hours of foundational business classes, and up to twenty-seven credit hours of advanced courses, allowing students to choose their focus. USD holds accreditations from AACSB and HLC, making it one of the first accredited online MBAs in the nation.

USD, situated in Vermillion, South Dakota, boasts 10,261 enrolled students across its array of degrees, from associate-level programs to doctorates. Foundational business classes such as Accounting, Calculus, Statistics, Finance, and Economics are available for those without prior business education or experience, helping them catch up before delving into specialized studies.

Those with existing knowledge can waive these requirements and proceed to more advanced areas like Data Mining for Managers or Supply Chain Management. Electives, such as brand management and special topics, offer further opportunities for specialization within this 36-credit hour program at USD’s Beacom School of Business.

Students interested in an online MBA with a marketing focus will find that the University of South Dakota delivers, complete with flexible tuition options that make it accessible for anyone pursuing a master’s degree online.

6. University Of Wisconsin-​Whitewater College Of Business And Economics – Whitewater, Wisconsin

The University of Wisconsin-Whitewater College of Business and Economics stands as a symbol of success, offering an online MBA in Marketing. With 36 credit hours designed to nurture future business leaders, this program ranks as the fifth-best in the nation, according to U.S. News & World Report. It provides exceptional support services at an averagely-priced tuition rate.

UW-Whitewater has developed its marketing concentration to help students refine their leadership skills and enhance their marketing knowledge. Course offerings include digital marketing, consumer behavior, international marketing, brand management, and entrepreneurial strategy.

At the program’s core are nine specialized credits that cover areas such as business social responsibility, quantitative analysis, financial statement valuation, business policy and strategy, and leadership development. Electives and common body of knowledge classes complete the program, all for just over $24,000, making it an accessible choice for those seeking higher education.

UW-Whitewater, established in 1868 as a teacher training school, now educates over 12,430 students worldwide, providing them access to top-quality education. It is one of the best online MBA programs for marketing, particularly in the realm of distance learning, offering high rankings and professional guidance from experienced faculty members.

7. North Carolina State University Poole College Of Management – Raleigh, North Carolina

The Poole College of Management at NC State is a prestigious business school that offers an online MBA with a Marketing Management concentration. This program holds highly regarded rankings from both Financial Times and Quacquarelli Symonds, placing it 17th and 40th best globally, respectively.

U.S News & World Report ranks this program 17th best in the country for excellent support services for distance learners, while The Princeton Review designates it as the 9th best in the nation.

This degree requires 40 credit hours and can be completed within two to six years. Students must attend six days’ worth of residencies on campus in Raleigh, North Carolina, spread over two Saturdays and Sundays during their studies. Although most course content is delivered online, these residencies are vital for certain components like exams and presentations.

This program, accredited by AACSB-International and SACSCC, is an attractive option for those seeking an online MBA with a marketing focus. With competitive tuition fees, a wide range of concentrations, global recognition, and flexible payment plans, North Carolina State University’s Poole College of Management offers one of the top-ranked programs globally.

8. Lehigh University College Of Business And Economics – Bethlehem, Pennsylvania

Lehigh University’s College of Business and Economics provides one of the best online MBA programs for marketing, creating the ultimate hybrid learning environment.

With options for convenience and flexibility, Lehigh has earned acclaim from trusted ranking organizations worldwide.

For over 150 years, this esteemed institution has been delivering quality education, both on-campus and now through their impressive ClassroomLIVE experience.

When searching for an online program, one should look no further than Lehigh University’s top-notch MBA in Marketing.

This degree boasts a strong national reputation and excellent support services for distance learners seeking to pursue their business goals at their own pace.

Moreover, accreditations from AACSB and MSCHE ensure graduates have access to high-level jobs upon program completion.

Lehigh’s online MBA program offers an attractive combination of benefits, making it one of the best choices for those looking to elevate their marketing careers.

9. Colorado State University College Of Business – Fort Collins, Colorado

Colorado State University College of Business, located in Fort Collins, Colorado, is an excellent choice for those seeking an MBA with a marketing focus. The program provides students with a comprehensive education through online learning and streaming presentations that replicate the on-campus classroom setting.

This degree allows candidates to maintain their current careers while obtaining a business-focused graduate degree. The college offers several marketing-rich courses, including Service Marketing Management, Strategic Selling for Business Customers, Consumer Behavior, and Quantitative Marketing Research Methods, along with core curriculum covering areas like finance and computer information systems.

Financial Times and Quacquarelli Symonds have both ranked this online MBA among the best programs worldwide. U.S News & World Report also placed it among the top 50 American schools regarding support services for online students. Accreditation from AACSB (Association to Advance Collegiate Schools of Business) and the Higher Learning Commission ensures quality standards throughout all aspects of study and campus life at Colorado State University College of Business.

Moreover, above-average affordability scores make it an attractive option for those seeking high-level learning without exorbitant fees associated with postgraduate studies.

10. Oklahoma State University Spears School Of Business – Stillwater, Oklahoma

The Oklahoma State University Spears School of Business offers an online MBA with a concentration in Marketing that will captivate ambitious professionals. This 42-credit hour program offers the perfect educational structure for individuals looking to elevate their careers but lack the time or ability to relocate for education.

With no prior business background required and a strong emphasis on teamwork, it’s evident why this program has earned recognition as one of the best by U.S. News.

First and foremost, students can expect nothing less than excellence when it comes to support services. Faculty and staff are committed to helping individuals reach their fullest potential.

Furthermore, those with some experience in quantitative skills and calculus will have an advantage within this program as they navigate through topics such as Human Resource Management and Data Science.

If a general MBA isn’t what you’re seeking, worry not; you can also opt for specializations like Nonprofit Management, Information Assurance, or Global Marketing.

Accredited by AACSB and HLC, this part-time virtual offering at OSU promises quality in academics, finances, and personal development.

So, if you’re in search of a top-notch online MBA curriculum without sacrificing your current lifestyle commitments, look no further than Oklahoma State University’s Spears School of Business.

Other Outstanding Online MBA Programs for Marketing

11. University Of Florida Warrington College Of Business – Gainesville, Florida
12. City University Of Seattle School Of Management – Seattle, Washington
13. University Of North Texas College Of Business – Denton, Texas
14. National University School Of Business And Management – La Jolla, California
15. FAU College Of Business

Conclusion

The popularity of online MBA programs has surged in recent years, a trend expected to persist as more students seek the convenience and flexibility they offer. A 2019 survey revealed that over 50% of students planned to pursue an online MBA program within a year of completing their current studies.

With such a high demand for quality distance learning options, there are numerous exceptional choices for those pursuing an online MBA in marketing.

The universities listed above represent just a handful of the top online MBA programs in marketing, each offering a comprehensive curriculum with challenging coursework designed to prepare graduates for success in their chosen fields.